The Assurance Advantage
Entrepreneurship
We empower our Branch Managers with the freedom to lead their way. We offer a true P&L model, giving you the ability to build your branch, your team, and your market without unnecessary red tape.
Our Service
Behind every successful originator is a strong support team. Our dedicated operations and marketing staff provide fast, reliable support in processing, underwriting, closing, and client engagement so you can focus on growing your business.
Our Technology
We stay at the forefront of mortgage technology, giving you access to modern tools that simplify your workflow, keep you competitive, and help you better serve your clients. We also use AI innovation for turn-key lead outreach.
Solid History with an Innovative Future
- 2001
- 2002
- 2003
- 2008
- 2011
- 2017
- 2018
- 2019
- 2020
- 2021
- 2022
- 2023
- 2024
- 2025
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Assurance Financial Becomes Incorporated and opens first office in Hammond, LA
- Volume: $25 million
- Licensed States: 1
- Branches: 1
- Employees: 3
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Company Brand Refresh
- Volume: $300 million
- Licensed States: 8
- Branches: 8
- Employees: 75
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Company Commits to Digital Revolution With Tech Stack
Adopts modern platforms to streamline operations and keep tech at the forefront of business.
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Assurance Financial becomes a corporate partner with St. Jude Children’s Research Hospital
Apps for Kids Campaign Implemented
Assurance Financial donates $50 to St. Jude Children’s Research Hospital for each loan application completed during September.
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Assurance Financial Celebrates 20 Years in Business
- Volume: $2.25 billion
- Licensed States: 44
- Branches: 23
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Assurance Financial makes the National Mortgage News list of the Best Mortgage Companies to Work For 2022
Named “The Technology Trailblazer” by Total Expert
Recognized for leading the industry with smart tech adoption and a forward-thinking digital strategy.
Experience.com named Assurance Financial one of America’s top-ten medium-sized lenders in 2021 for customer satisfaction
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Assurance Financial makes the National Mortgage News list of the Best Mortgage Companies to Work For 2023
Top 1% for Customer Satisfaction on Experience.com
Six Assurance Financial originators ranked among the nation’s best for exceptional client service.
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Recognized as “The Adopter” at Total Expert’s Accelerate Conference
Awarded for company-wide tech adoption that drove loan growth, engagement, and customer retention.
Assurance Financial named the #1 Mortgage Company in the small division category for the 2023 Top Performers in Customer Satisfaction by Experience.com
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AI Dialing Implemented to Support Loan Officers
Automates lead nurturing and qualification, giving LOs more time to focus on relationships and closings.
Assurance Financial named a Top 10 Mortgage Company in our large division category for the 2024 Top Performers in Customer Satisfaction by Experience.com
Assurance Financial makes the National Mortgage News list of the Best Mortgage Companies to Work For 2025